TURN YOUR great IDEA into a Profitable Business idea
in 24 hours
The No BS Business Launcher, is the only solution that gives you a step-by-step self-directed business idea tester and launch plan, delivered to you on a silver platter, within your limited (or even tiny!) budget and within your entrepreneurial-skill set (even if you have no such skills!)
Are you…
...thinking about Starting your own business
but aren’t quite sure if the idea is something that will actually take off?
...committed to working as hard as you need to get your business idea off the ground
but are worried that you will still struggle because you don’t have a formal business education?
...Seriously interested in turning your business idea into a real business
but aren’t quite sure of what you need to do to get started, how long it will take or how much it will cost?
I hear YOU and let me tell you this: you are not alone in this feeling!
We live in an information age, which should make it easier to get the info you need on how to start a business but instead you can find yourself bombarded with so much information that the first steps can seem very overwhelming. Along with all of this “free” information available on the internet, also comes conflicting information, get rich quick schemes and people trying to promise you a life that is full of everything you’ve ever dreamed.
It’s hard to know what is real. And, it’s even harder to know who to trust. I’ve been in your shoes and I’ve faced many of these tough questions myself. You know what you know but you also know that there is more information you need before you can confidently go all in with the idea you’ve been mulling around in your head. You work hard for every dollar and aren’t sure whether the program you are conisdering is the real deal or just the bi-product of some well-written marketing.
You know you need something, but just aren’t sure what to do. The alternative of taking a structured online business course, may be more affordable but the mere thought of sifting through all the information, figuring out how to “connet all the dots” so it is a business idea that can actually translate into a business plan that can get funded, probably makes you want to forget the whole idea and just keep doing what you’re doing, even though you know there has got to be a better way.
Do you go with the free information and attempt to piece it all together yourself? Do you get your feet wet with some super cheap courses that make grand promises? Or do you take that leap of faith and invest in a program that will cost thousands of dollars hoping that the price will mean it’s top notch quality? These questions are real and if you’re anything like me, you’ve gone over these questions so many times it borders on insanity as you are aware that over analyzing these initial decisions is doing nothing but keeping your idea on the back burner even longer.
Does any of this sound familiar?
HI! I AM LAURA KAIZEN AND THE NO BS BUSINESS LAUNCH SYSTEM IS MY BRAINCHILD
I’m Laura Kaizen and for the past twenty plus years I have been involved with starting and running countless businesses. Some were a success and others, well, not so much. But regardless of whether the idea took flight or flopped, I learned. I’ve had product-based businesses, online businesses and service-based businesses. And with every single, hairy idea I employed, I learned.
I followed this passion for business right through to grad school where I would earn my Masters in Business Administration with top honours and join the ranks of highly esteemed business professionals. I applied the knowledge I gained in my MBA and followed the path of what I thought success looked like. I built a thriving award-winning consultancy and eventually led a team of 10 employees. In anyone else’s eye’s it was a success. To me, it was too confining, too predictable and somewhat suffocating. My consultancy became too limited. I no longer wanted to work one-on-one. I wanted greater reach and more wins. I wanted more challenge and I wanted to free up my time so I could start more businesses.
I am a gambler to my core and my ongoing pursuit of entrepreneurial ventures satisfies that burning desire to take risk. I’m also very competitive and have never embraced losing. I want to win. I will take chances, but I still want to win. This led me to my obsession with developing systems. Why? Because systems work. Systems allow you to employ tried, tested and true thought processes to various scenarios that allow you to embrace speed, diligence and action. And, when executed properly, systems help you mitigate risk. Translation: less losing, more winning.
You see, when you’re a consultant working on 5 and 6 figure engagements, you can quickly find yourself wrapped up in a world of politics and BS. A lot of BS. I loved my job. I loved helping people start and run profitable businesses, but I hated all of the BS that went along with it.
One day, I woke up and realized I needed to change. I realized that if I didn’t like what I was doing, and I owned the company that there was no one else to blame but me. I always told my staff not to complain about a problem until they could suggest a solution. So, I took my own advice and decided to find a solution to my problem. I took everything I learned over the past decade and created a system that took all of the good and disposed of all of the bad. I applied this to both business school and consulting.
From that moment on the goal became very simple: to create the easiest, most intuitive, No BS system for starting and running a profitable business. With that in mind, I have created a step-by-step process that brings hopeful business owners from business idea to business reality… minus the BS.
There is no sugar-coating. There is no talk about living the glorious life of being your own boss. There is no BS and no promises of six-figure businesses out of the gate.
It’s plain and simple: a No BS System for starting and running a profitable business.
And with all of that, The Little Business School was born, so if any of what I just described resonates with you – then I made it for you!
Things you WON'T have to do if you enroll in The Little Business School's No BS Business Launch System:
Worry about whether you have the skills and knowledge to run a business
Waste time & money attempting to figure out whether there is a market for what you want to sell
Learn theories that have little to no value in starting or running an actual business
Pull your hair out trying to “connect all the dots”
Keep procrastinating because you don’t know where or how to get started
Be overwhelmed and paralyzed by fear of not knowing if you’re doing it right
Understand any unnecessary business formulas
Second guess yourself because you aren’t a “business person”
Be reactive to your environment out of fear of doing the wrong thing or missing out on an “opportunity”
Things you WILL have to do if you enroll in The Little Business School's No BS Business Launch System:
Follow the step-by-step easy to follow written and video instructions that take you by the hand and show you how to work out whether your business idea is desirable, marketable and profitable
Be honest with yourself so you are able to create a business that you will want to run day in and day out. Be realistic with your expectations and stay committed to following the system, dedicating short bursts of time and not getting caught up on things that don’t matter at this stage.
Prepare yourself for a new version of you that will have you being more systematic, observant, proactive and confident with your business decisions.
WHAT WILL YOU GET WITH YOUR NO BS BUSINESS LAUNCH SMART START ?
An Entrepreneur's Motivation Mind Mapping Tool
A simple system for getting down to why you actually want to start this business and what how your life will be different if you make this move
A Series of "Get it Down on Paper" Worksheets
Simple worksheets that get you to jot down your ideas without obsessing over details and wordsmithing. Ultimate goal is to just start by getting it on paper.
Business Focus Templates Designed for Brevity and Clarity
Just fill in the information in each section and you will have fully developed customized templates that you can use to start to pitch your idea and get that initial feedback coming in.
Professionally Designed Market Research Surveys
In the world of business research, we live by one simple premise. Garbage in. Garbage out. Use our survey templates to ensure you are collecting data that is worthy of analysis and easy to reference for future use.
Self-Directed Assessment and Resource Scribble Sheets
Use our Scribble Sheets to get information down quickly and objectively without getting caught up on small details. We keep it high level so you can keep that pen moving on the paper.
Simplified Methods for Calculating Business Formulas
Use the step-by-step formulas provided to elevate your business case so you are able to present your business idea with authority and confidence.
Business Checklists
Use our pre-made checklists to get the wheels turning and to ensure you don’t forget some of the most basic, yet critical aspects to starting up.
Key Industry Information Reference Sheets
Cut the overwhelm and unknown by consulting our reference sheets that clearly spell out business jargon terms in plain English.
Industry Analysis Templates
These templates make completing an industry analysis easy as you just need to follow the steps, question by question to completing a comprehensive assessment of your market.
Target Market Characteristic Profile Templates
Use our fill in the blank templates to fine tune your target market and drill down on both the demographic and psychographic information that makes your consumers tick. We make the first steps into understanding consumer behavior a breeze by opening your eyes to key attributes that could otherwise sink your business before you even get started.
Business Profitability & Pricing Tools
Our Pricing for Profit worksheets takes the guess work out of business financials by working through a series of scratch sheets that all come together to give you a clear idea of what your costs, capacity and profit scenarios look like so you are able to make quick, informed business decisions from the start.
Visual Graphics and Diagrams
Our quick glance diagrams make it easy to see how your business idea is measuring up. No need to get caught up in heavy analysis when you can answer a few key questions, tally the score and get a rough guide to where everything is sitting.
4-Point Feasibility Checklist
Bring it all together with our 4-point checklists that give you the power of quickly assessing how desirable, marketable, feasible and profitable your business idea is looking.
Business Launcher Decision Legend
Tally up the score and proceed to the decision legend where you will get a simple red, yellow or green rating as to whether you should stop, slow or go ahead with your business idea.
Exclusive Facebook Group
Join like minded entrepreneurs in the journey of launching a new business where you can get ideas, share stories and celebrate successes!
This all sounds great But…
Is the No BS Business Launch System's Smart Start Program really as good as it sounds?
YES! And if you want to know more and understand why, review the questions and answers below!
How long will it take me to finish the Smart Start Program?
Once you start the program you can expect to dedicate roughly 24 hours to seeing it through.
The Smart Start program is composed of four modules and 10 lessons.
If you have limited time and need to stretch out the activities over a longer space of time, it is reasonable to expect that it can be completed in roughly 4 weeks. That allows for one week to complete each module.
If you are able to dedicate the time to tackling all of the components one after another, it is reasonable to expect that it could be completed in as little as 3 to 4 days.
The Smart Start Program is designed for speed and efficiency so keep in mind that any given lesson should take no longer than 2 to 3 hours and individual worksheets or brainstorming activities should be limited to 5 to 10 minutes to complete.
Will this system work for products and service based businesses?
YES! This system is designed to test the validity, marketability and profitability of any business type regardless of whether it is a product-based business or service-based business.
Will this system work for all business types?
YES! This system is designed to test the validity, marketability and profitability of any business regardless of whether it is a bricks and mortar business, an offline business or online business.
Some of the language used throughout the course may be geared towards traditional business structures, however this does not impact any of the systems being presented. For example, the greatest stretch would be that if an activity calls for you to visit a local competitor but you are an online business you will simply need to conduct the analysis by visiting their website, social media etc.
I don't have any formal business training - can I still start my own business?
YES! If you have a good business idea that you are serious about pursuing and developing into a business, I can teach you the business skills you need to make business decisions more confidently. This program has been developed from the stand point of a “non- business” person, so it is completely acceptable if you consider yourself a business novice.
Even if you have some business experience you can also benefit from this system as it shapes your thinking differently than most common business practices. While all of the materials are geared for a beginner, the depth of information that you extrapolate from each lesson will vary based on the business type, educational background and practical experience of every individual.
Who is the No BS Business Launch System's SmaRt Start program good for?
For almost everyone!
The No BS Business Launch System’s Smart Start Program was designed with the non-business person in mind, but is not limited to a specific industry or even to product or service based businesses. If you are thinking of starting your own business (online and/or offline) and want to see if your idea has a market, then the No BS Business Launch System’s Smart Start Program will most likely be a great fit!
Whether you have aspirations to be a Hairstylist, florist, mechanic, accountant, business coach, yoga instructor, author, wedding planner, soap maker, editor, marketing strategist, copywriter, mortgage adviser, home organizer, jewelry maker, fitness coach, chiropractor… You name it – and you don’t like BS – then the No BS system is for you!
Is it REALLY only $99? Are there any hidden costs?
Enrollment REALLY is only $99 (one time fee!) and there are no hidden costs!
We wanted to keep this system as affordable as possible so it could help anyone with a serious dream to start their own business.
What if my business idea turns out to not be a good one, then what?
You need to keep an open and objective mind throughout the process. If it turns out that the idea is not deemed to be desirable, marketable or profitable then you have the option to go back to the drawing board at any phase and make adjustments or use this system to evaluate another business idea you may be considering.
The system and tools used to validate a business idea doesn’t change so you can use it time and time again until you find the golden opportunity that you’ve got your eye on. You can use this system as many times you like (for you own personal use) with no limits.
Does this replace the need for a business plan?
No. The Smart Start program is focused on bringing you from business idea to business reality. The purpose of this system is to set you up for a successful business plan, if your business idea is deemed to be desirable, marketable and profitable.
The system has been designed so that the information you collect during this process lends itself quite well to the information you will need to construct a well-researched business plan, making it a very efficient and valuable first step.
Do you offer a Money Back Guarantee?
YES! I want you to be completely excited and pumped about your No BS Business Launch System purchase. I have a No BS 7-day, no questions asked, money back guarantee. While many digitial products drip out content, or have restrictions on refunds, I want everyone in the No BS tribe to be happy with their investment. Download the content, take it for a test drive and if you are unhappy with your No BS Business Launch System for any reason and let us know within 7 days of purchase, we will refund you in full. It’s as simple as that.
Can I use this information to get my business funded?
Yes and No. Depending on how you plan to fund your business venture, it is highly likely that an investor will want to see a formal business plan. As outlined above, this system provides you with a strong foundation and stepping stone to the business planning process but it doesn’t replace it.
The reason is because this is a first-pass system to assess the merit of an idea and to test feasibility rather than a full out business plan.
The difference is that a business plan assumes there is a market and that the idea is desirable, feasible and profitable.
This system tests that assumption before you get to the business plan step because the reality is that not all business ideas should be turned into business plans because there is real business opportunity. When people jump straight to that phase they find themselves struggling to wade through the requirements of a business plan.
While it can’t be used to get funding in its jotted note form, the information that you obtain through this process will be able to be applied directly to the business plan process saving you lots of time should your idea advance to that level.
What’s the difference between this system and a business plan?
A business plan assumes there is a market and that the idea is desirable, feasible and profitable.
People often jump to the business planning phase because it’s what is required to gain financing. They skip passed the entire process of determining whether there is a market for their business.
For those who go this route, the business planning phase is often the first time they are forced to get their ideas on paper because prior to that it just exists in their head.
Many unsuccessful businesses come to be when someone writes a business plan, pitched in an idealistic world, but in reality they only have a business idea that is founded on an unstable bed of assumptions or anecdotal information.
The purpose of a business plan is to record your business plan/strategy so it can be easily communicated to third-parties for the purpose of funding. The secondary purpose of the business plan is to provide a road map for the early stages of operations.
Again, this is all working off the assumption that you have a market, that you have a viable business idea and that you have a sound pricing strategy that all add up to a strong likelihood of creating a profitable business.
All of these assumptions are the reason that more than 95% of new businesses fail.
Before you write a business plan, you need to be certain that there is a business opportunity otherwise you risk setting yourself up for a lot of disappointment by chasing a dream that isn’t worthy of being chased.
And, that’s exactly what the No BS Business Launch Smart Start Program is designed to do.
ARE YOU READY TO TAKE THAT FIRST STEP?
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